• Impressive Q3 2025 Earnings: Byrna Technologies reported an EPS of $0.09, surpassing the Zacks Consensus Estimate of $0.05, indicating an 80% earnings surprise.
• Revenue Growth: The company recorded $28.18 million in revenue for Q3 2025, a 35% increase year-over-year, driven by expanded web traffic and retail presence.
• Strategic Initiatives: Byrna's launch of a new AI advertising workstream and its anticipated 35-40% revenue growth for fiscal 2025 highlight its strategic positioning for future success.

Byrna Technologies Inc. (NASDAQ:BYRN) is a company that specializes in less-lethal personal security solutions. On October 10, 2025, Matt Koranda from Roth Capital set a price target of $40 for BYRN, while the stock was trading at $28.39. This suggests a potential upside of about 40.9%. The company has been gaining attention due to its strong financial performance and strategic initiatives.

In its recent Q3 2025 earnings call, Byrna Technologies reported an impressive earnings per share (EPS) of $0.09, surpassing the Zacks Consensus Estimate of $0.05. This 80% earnings surprise highlights the company's robust growth, especially when compared to the previous year's EPS of $0.04. Byrna has consistently outperformed consensus EPS estimates over the past four quarters, showcasing its financial strength.

Revenue for the quarter ending in August 2025 was $28.18 million, slightly below the Zacks Consensus Estimate by 0.07%. However, this represents a significant 35% increase from the $20.85 million reported in the same quarter last year. Byrna's revenue growth is driven by increased web traffic and an expanding retail presence, with products now available in over 1,000 big-box store locations nationwide.

The company's strategic initiatives, such as the launch of a new AI advertising workstream, have expanded its advertising reach in a cost-effective manner. This positions Byrna to achieve an anticipated 35-40% revenue growth for the fiscal year 2025, laying a strong foundation for fiscal 2026. The current stock price of BYRN is $29.50, reflecting a 6.77% increase, with a market capitalization of approximately $669.76 million.

Byrna Technologies' stock has shown volatility, with a trading range between $28.35 and $30.61 during the day. Over the past year, the stock has reached a high of $34.78 and a low of $13.51. The company's consistent financial performance and strategic growth initiatives make it a noteworthy player in the Zacks Technology Services industry.