FMP
May 02, 2025
Criteo S.A. (NASDAQ:CRTO) is a global technology company specializing in marketing and monetization services. It operates across multiple regions, including the Americas, Europe, the Middle East, Africa, and the Asia-Pacific. Criteo offers solutions like the Criteo Shopper Graph and AI Engine to help businesses engage consumers with personalized ads and optimize advertising strategies.
The consensus price target for Criteo has seen a decline over the past year, dropping from $52.44 to $46. This shift suggests a more cautious outlook from analysts, possibly due to market conditions or company performance. Analyst Matthew Thornton from Truist Financial has set a lower price target of $40, indicating a potential upside for the stock.
Criteo's stock has experienced a significant decline of 21.15% over the past four weeks, placing it in oversold territory. This suggests that the selling pressure may have reached its limit. Despite this, there is a strong consensus among Wall Street analysts to raise earnings estimates for Criteo, which could lead to a reversal in the stock's trend.
Criteo is currently under evaluation as a potential value stock, with a focus on the Zacks Rank system. This system highlights earnings estimates and revisions to identify promising stocks. The analysis also considers trends in value, growth, and momentum, with a positive outlook supported by analyst Matthew Thornton's price target of $40.
Despite recent volatility, Criteo is expected to achieve a 15% return, driven by advancements in its Retail Media and AI-based solutions. The company has been given a buy rating due to improved fundamentals and strategic share repurchases. Analysts suggest a potential 46.1% upside, with a consensus price target indicating optimism for Criteo's future performance.
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