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Starbucks Corporation (NASDAQ:SBUX) Faces Mixed Sentiments Amid Turnaround Efforts

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  • Andrew Charles from TD Securities sets a price target of $90 for Starbucks, indicating a potential increase of approximately 7.52% from its current price.
  • Starbucks' current stock price shows a decrease, with a trading volume of 4.3 million shares on the NASDAQ:SBUX.
  • Challenges in maintaining competitive edge and customer satisfaction could impact Starbucks' ability to achieve its price target and sustain market position.

Starbucks Corporation (NASDAQ:SBUX) is a global coffeehouse chain known for its premium coffee and beverages. Founded in 1971, the company has grown to become a leading player in the coffee industry, with thousands of locations worldwide. Starbucks competes with other major coffee brands like Dunkin' and McDonald's, striving to maintain its market position through innovation and customer experience.

On May 29, 2025, Andrew Charles from TD Securities set a price target of $90 for Starbucks, suggesting a potential increase of approximately 7.52% from its current price of $83.71. This target reflects optimism about the company's future performance despite recent challenges. However, an analyst from TD Cowen has raised concerns about Starbucks' turnaround efforts, noting a decline in value and quality perceptions compared to competitors.

The current stock price of Starbucks is $83.76, showing a decrease of 2.60% or $2.24. Today, the stock has fluctuated between $83.70 and $85.70. Over the past year, it has seen a high of $117.46 and a low of $71.55. This volatility indicates the market's mixed sentiment towards Starbucks' performance and future prospects.

Starbucks' market capitalization stands at approximately $95.18 billion, reflecting its significant presence in the industry. However, the report from TD Cowen suggests that the company is facing challenges in maintaining its competitive edge. Customers are reportedly dissatisfied with Starbucks' offerings, which could impact its ability to achieve the $90 price target set by Andrew Charles.

The trading volume for Starbucks today is 4.3 million shares on the NASDAQ exchange. This level of activity indicates investor interest in the stock, despite the concerns raised by TD Cowen. As Starbucks navigates its turnaround efforts, the company's ability to address customer dissatisfaction and improve its value and quality perceptions will be crucial in achieving its price target and sustaining its market position.

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