Synovus Financial Corp. (NYSE:SNV) is a prominent financial services company based in the United States. It offers a range of banking services, including commercial and retail banking, investment services, and mortgage banking. The company competes with other financial institutions like Wells Fargo and Bank of America. Over the past year, Synovus has seen a positive trend in its consensus price target, reflecting growing confidence in its stock performance.

Last month, the average price target for Synovus was $62, up from $59 in the previous quarter and $57.4 a year ago. This upward trend suggests that analysts are increasingly optimistic about the company's financial health and future prospects. As highlighted by Benzinga, Wells Fargo has set a price target of $65, indicating their positive expectations for Synovus's performance.

Earnings reports play a crucial role in shaping analyst sentiment. Synovus is set to announce its third-quarter earnings results on October 15, and analysts have been adjusting their forecasts in anticipation. Strong earnings performance often leads to upward revisions in price targets, and Synovus is expected to experience earnings growth in its upcoming report.

Strategic initiatives, such as expanding digital banking services or entering new markets, can also contribute to increased price targets. Synovus's efforts in these areas may be seen as positive growth drivers by analysts. Additionally, favorable economic conditions, including interest rate changes and economic recovery, can impact financial institutions like Synovus, leading to upward revisions in price targets.

Analyst upgrades and positive coverage further contribute to the increase in the consensus price target. Investors should keep an eye on Synovus's upcoming earnings reports and any strategic announcements that could influence analyst sentiment and price targets. The company's conference call on October 16 will provide more insights into its financial performance and future plans.