FMP
Apple Inc.
AAPL
NASDAQ
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
201.88 USD
3.73 (1.85%)
Latest AAPL News
Parth Sanghvi
5 days ago
Apple Faces Up to 90% Cost Surge if iPhone Assembly Moves to U.S., Says BofA
Apple Inc. (NASDAQ:AAPL) could see production costs spike sharply if it shifts iPhone assembly to the United States, according to a research note by Bank of America published Wednesday. Key Cost Implications Assembling the iPhone 16 Pro Max in the U.S. could raise costs by 25%, driven primarily by domestic labor expenses. If Apple is subject to reciprocal tariffs on imported components and sub-assemblies, total production costs could rise by more than 90%, BofA’s Wamsi Mohan noted. L...
Davit Kirakosyan
6 days ago
Tariffs and Promotions Cloud Apple’s Margin Outlook, Says MoffettNathanson
MoffettNathanson is maintaining its Sell rating on Apple (NASDAQ:AAPL) with a $184 price target, citing growing concerns that the company’s profit margins could face mounting pressure from a mix of intensifying promotions and looming tariffs. While Apple has leaned on higher price points to drive revenue growth in recent years, analysts warn that the gains from increased average selling prices (ASPs) are being eroded by a surge in promotional offers—especially in the first quarter, which saw rec...
Parth Sanghvi
6 days ago
EU Decision on Apple and Meta: Antitrust Scrutiny Under the Digital Markets Act
In a significant development for tech giants, the European Commission is poised to deliver its decision on whether Apple (NASDAQ:AAPL) and Meta Platforms (NASDAQ:META) have breached key provisions of the Digital Markets Act (DMA). Antitrust chief Teresa Ribera informed European Parliament lawmakers on Tuesday that a decision could be issued in the coming weeks. Background and Implications The DMA, enacted to curb market dominance by major digital platforms, lays out strict “do’s and don’ts...
Parth Sanghvi
8 days ago
Wedbush Slashes Apple's Price Target to $250 Amid Tariff Fears
Introduction Wedbush analyst Daniel Ives has dramatically lowered the price target for Apple (NASDAQ: AAPL) from $325 to $250. Ives warns that the current U.S. tariff policies, particularly those imposed by President Trump, are set to have a devastating impact on Apple’s cost structure and consumer demand, given the company's heavy reliance on China for production. Key Takeaways Significant Price Target Cut: Ives lowered Apple’s price target to $250, citing the severe impact of tariffs...
Parth Sanghvi
8 days ago
Tariffs Threaten Apple, While AWS Revenue Growth Remains Back-End Loaded
Introduction Recent analyst reports highlight two major themes affecting U.S. tech giants: the potential for tariffs to severely impact Apple’s cost structure and consumer demand, and a “back-end loaded” revenue growth forecast for Amazon Web Services (AWS) in 2025. With tariff pressures intensifying under President Trump’s policies and shifting competitive dynamics in the AI and cloud sectors, these developments could reshape the landscape for both companies. Apple Faces Rising Tariff Cos...
Parth Sanghvi
8 days ago
Asian Tech Suppliers Suffer Sharp Declines Amid Escalating U.S. Tariffs
Shares of major Asian suppliers to Apple and NVIDIA experienced significant losses on Monday, as investors grappled with the fallout from President Trump’s sweeping new tariffs on electronics and technology imports. Key Developments South Korean Giants Hit Hard: Samsung Electronics (KS:005930) fell 5%. SK Hynix (KS:000660) dropped by 8.1% as of 05:54 GMT. U.S.-Listed TSMC: Shares of Taiwan Semiconductor Manufacturing Co (TW:2330), the world’s largest contract chipmaker and a key ...
Davit Kirakosyan
Apr 3, 2025
Apple Tariffs Could Hit Profits Hard, Price Hikes Likely Ahead, Says Raymond James
Raymond James reiterated its Outperform rating and $250 price target on Apple (NASDAQ:AAPL), but warned that looming reciprocal tariffs could significantly impact the tech giant’s earnings in 2025. With more than 90% of Apple’s hardware produced overseas—primarily in China and India—the company could face steep import duties under the proposed U.S. tariff policy. Chinese-manufactured products may be subject to a combined 54% tariff, while Indian-sourced items could see 26%, creating a substanti...
Parth Sanghvi
Apr 2, 2025
Apple’s App Store Revenue Surges 15% YoY in Q2 2025
Apple’s global App Store revenue grew 15% year-over-year in fiscal Q2 2025, reaching $8.6 billion—a robust performance driven by increased downloads and higher app monetization. According to Bank of America, the strong growth in the App Store highlights the enduring appeal of Apple's services, underpinned by stable cash flows and potential benefits from artificial intelligence. Key Highlights Revenue and Downloads: Based on SensorTower data, total downloads on iPhone and iPad increased 5%...
Davit Kirakosyan
Apr 1, 2025
UBS Maintains Neutral on Apple as iPhone Sales Weaken in Key Markets
UBS reiterated its Neutral rating and $236 price target on Apple (NASDAQ:AAPL), noting that iPhone sell-through trends turned negative year-over-year in February, particularly in China and Europe, where the company continues to lose market share. According to UBS’ review of Counterpoint data, global iPhone sell-through dropped by 1% YoY, even as the broader smartphone market remained relatively flat. The declines were most pronounced in China (down 17%) and Europe (down 12%), signaling increasin...
Parth Sanghvi
Mar 31, 2025
Apple vs. Starlink: The Battle for Satellite-Based Phone Connectivity
Apple Inc. (NASDAQ: AAPL) is ramping up its satellite phone connectivity efforts, but its expansion has drawn opposition from Elon Musk, according to a recent Wall Street Journal report. With Apple emerging as a direct competitor to Musk’s Starlink service, the two tech giants are now vying for control over spectrum rights—essential airwaves that enable mobile communications. Apple’s Satellite Ambitions and Starlink’s Pushback Apple’s primary partner in satellite services, Globalstar, is c...
